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Taking On the Big Boys: Or Why Feminism Is Good for Families, Business, and the Nation Kindle Edition

5.0 out of 5 stars 10 ratings

A manifesto for the workplace feminist that moved Oscar winner Jane Fonda to exclaim “Please, please, please. All working women must read this book!”
 
Enough about “breaking the glass ceiling.” Here are blueprints for a redesign of the entire building, ground up, to benefit women 
and men—as well as the bottom line.
 
In
Taking on the Big Boys, longtime labor activist Ellen Bravo explores workplace environments in both business and government. She recounts women’s testimonies from offices, assembly lines, hospitals, and schools, unmasking the patronizing, trivializing, and minimizing tactics employed by “the big boys” and their surrogates, such as portraying feminism as women against men, and dismissing demands for pay equity, family leave, and flex time as outrageous.
 
Also included are practical tips on everything from dealing with a sexual harasser to getting family members to share chores—and build equal relationships.
 
In this “smart, kind, funny, and very effective” Gold Medal Winner of 
ForeWord Magazine’s Book of the Year Award for Women’s Issues, Bravo argues for feminism as a system of beliefs, laws, and practices that value women and work associated with women, while detailing activist strategies to achieve a society where everybody—women and men—reach their potential (Gloria Steinem, feminist icon).

Editorial Reviews

From Booklist

A longtime player in the women's labor movement, Bravo makes the case that feminism is not only good for women but also families, business, and the country. She relates stories from business and government that "unmask" the situations that patronize and trivialize women's contributions to the workplace. Identifying the "big boys" as those who strive to maintain the status quo, the author argues for feminism as a system of beliefs, laws, and practices that fully values women and their work. She also provides activist strategies for readers to help achieve a society where both men and women are able to reach their full potential. Although there may still be work to do in terms of women's equality in the workplace, the strident feminisms of the 1970s seems out of place in today's society, albeit one where there are few females CEOs and even fewer females on corporate boards. As a 20-year director of the feminist organization 9 to 5, the author gives us a liberal dose of feminist history as she tries to reframe the old debates. Gail Whitcomb
Copyright © American Library Association. All rights reserved

Review

“Please, please, please. All working women must read this book! Ellen Bravo not only vividly exposes workplace inequities, she gives real-life solutions, picking up where my film 9 to 5 left off.” —Jane Fonda, activist and actor
 
Taking on the Big Boys is not only an enormously valuable resource for anyone wanting to contribute to a better world, but a powerful and much-needed shot at combating the demonization of the F-word. This is a book to take into battle.” —Bitch Magazine
 
“A witty, statistically supported, and readable book that provides a strong message sure to foster ideas and generate debate. Summing Up: Highly recommended.” —
Choice
 
Taking on the Big Boys is feminism at its butt-kicking best—an exposé, a manifesto, and a spirited, delightful read. I thought I knew a lot about women’s economic status before I read this book, but I had barely scratched the surface. Bravo for Bravo!” —Barbara Ehrenreich, author of Nickel and Dimed
 
“Smart, kind, funny, and very effective, [Bravo] has put her lifetime of organizing skills into 
Taking on the Big Boys.” —Gloria Steinem, author of My Life on the Road
 
“Bravo enlightens the reader in a no-nonsense way on deep-seated workplace attitudes and practices that hinder women’s progress on the pay front. More importantly she shows us how public policy is influenced through a variety of tactics used by opponents.” —Martha Burk, cofounder of the Center for Advancement of Public Policy
 
Taking on the Big Boys shines a bright light on the pervasive bias against mothers who work along with the high price we all have to pay for failing to support parent’s dual responsibilities. Happily fixing the problem is not only the right thing to do but good for everyone.” —Joan Blades, cofounder of MoveOn.org

Product details

  • ASIN ‏ : ‎ B0029U1W1A
  • Publisher ‏ : ‎ The Feminist Press at CUNY (May 1, 2009)
  • Publication date ‏ : ‎ May 1, 2009
  • Language ‏ : ‎ English
  • File size ‏ : ‎ 3.6 MB
  • Text-to-Speech ‏ : ‎ Enabled
  • Screen Reader ‏ : ‎ Supported
  • Enhanced typesetting ‏ : ‎ Enabled
  • X-Ray ‏ : ‎ Not Enabled
  • Word Wise ‏ : ‎ Enabled
  • Print length ‏ : ‎ 303 pages
  • Customer Reviews:
    5.0 out of 5 stars 10 ratings

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Ellen Bravo
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5 out of 5 stars
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Top reviews from the United States

  • Reviewed in the United States on February 26, 2013
    I choose this rating because I enjoyed the book and how it was told from a woman point of view.
    There were ample of things that talked about how women were treated and lived a life under the BIG BOYS.
    I like the way they also compared a woman life to the roles of the BIG BOYS and came to find out that women have a tougher job then men.
    I would recommend this book to all the womens. They can read about how a woman went through a life that was not as fitting to her extent, but so happen to still live a happy life.
  • Reviewed in the United States on February 17, 2020
    Beautiful book wonderful class must read!
  • Reviewed in the United States on December 20, 2016
    Amazing book - a true blueprint that needs to be implemented especially in this political climate.
  • Reviewed in the United States on September 4, 2007
    Taking on the Big Boys answers - finally! - the one question that students, staff people at my university, and audiences at feminist gatherings most frequently ask: "We know about the injustices working women face," they say, "but what can we do to change it?" Writing with wit, anger, compassion and joy, Ellen Bravo tells the stories of women who have banded together to wrest victories from the top guns who profit from their labor in business and government. Drawing from her own experiences and those of the many, many people she worked with during her years as a feminist labor organizer and long-time director of 9-to-5, National Association of Working Women, Bravo recounts their successful struggles for pay equity, child care, welfare rights, parental leave, health care, quality family time, and equality in the home. In Bravo's writing, all of these issues reclaim a fresh urgency as essential building blocks for a socially just society: "We have to do more than smash the glass ceiling - we have to redesign the building," she says. What makes this book such a page-turner is that it works on many levels at once. Every chapter is packed with factual information, as Bravo uses surprising statistics to shatter the myths the Big Boys and their mass-media buddies have concocted to justify gender discrimination. The narratives recount tragic injustices toward working women and inspiring victories. There are plenty of practical, creative, effective - and hilarious - strategies for taking on bosses, legislators, and government bureaucrats. All of this is wrapped in accessible and succinct progressive feminist theory that clarifies how a small class of "Big Boys" can profit from discriminating against women, and how we can change all that.
    4 people found this helpful
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  • Reviewed in the United States on July 19, 2007
    I loved this book. In an accessible and entertaining way, Bravo explains how the "Big Boys" operate to maintain the status quo and then, more importantly, describes how change can be and is being made. It reenergizes and inspires those who have worked for years on issues like equal pay, welfare, sexual harassment and balancing work and family. It is also invaluable for those to whom these issues are less familiar. Particularly for young women who are just being faced with sex discrimination for the first time, this book helps illustrate how the Big Boys affect their lives (not just that of their mothers and fathers) and how they have the ability to fight back. And the book is fun to read! Bravo has had so much experience and so many experiences that really make the discussion come alive, instead of being just theoretical.
    3 people found this helpful
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  • Reviewed in the United States on July 25, 2007
    Taking On The Big Boys, should be required reading for all. Ellen's years of experience and hard work are now captured in writing and ready for the rest of us to enjoy, learn from and laugh with.
    I've been waiting decades to receive practical tools for social change. Ellen Bravo's insightful myth-busting should be front page news.
    2 people found this helpful
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