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The Seven Sins of Memory: How the Mind Forgets and Remembers 1st Edition, Kindle Edition

4.3 out of 5 stars 332 ratings

A New York Times Notable Book: A psychologist’s “gripping and thought-provoking” look at how and why our brains sometimes fail us (Steven Pinker, author of How the Mind Works).
 
In this intriguing study, Harvard psychologist Daniel L. Schacter explores the memory miscues that occur in everyday life, placing them into seven categories: absent-mindedness, transience, blocking, misattribution, suggestibility, bias, and persistence. Illustrating these concepts with vivid examples—case studies, literary excerpts, experimental evidence, and accounts of highly visible news events such as the O. J. Simpson verdict, Bill Clinton’s grand jury testimony, and the search for the Oklahoma City bomber—he also delves into striking new scientific research, giving us a glimpse of the fascinating neurology of memory and offering “insight into common malfunctions of the mind” (
USA Today).
 
“Though memory failure can amount to little more than a mild annoyance, the consequences of misattribution in eyewitness testimony can be devastating, as can the consequences of suggestibility among pre-school children and among adults with ‘false memory syndrome’ . . . Drawing upon recent neuroimaging research that allows a glimpse of the brain as it learns and remembers, Schacter guides his readers on a fascinating journey of the human mind.” —
Library Journal
 
“Clear, entertaining and provocative . . . Encourages a new appreciation of the complexity and fragility of memory.” —
The Seattle Times
 
“Should be required reading for police, lawyers, psychologists, and anyone else who wants to understand how memory can go terribly wrong.” —
The Atlanta Journal-Constitution
 
“A fascinating journey through paths of memory, its open avenues and blind alleys . . . Lucid, engaging, and enjoyable.” —Jerome Groopman, MD
 
“Compelling in its science and its probing examination of everyday life,
The Seven Sins of Memory is also a delightful book, lively and clear.” —Chicago Tribune
 
Winner of the William James Book Award
 

Editorial Reviews

Amazon.com Review

Illustrating decades of research with compelling and often bizarre examples of glitches and miscues, Daniel L. Schacter's The Seven Sins of Memory dusts off an old topic and finds material of both practical and theoretical interest. Chairman of Harvard's Department of Psychology, Schacter knows his stuff and how to present it memorably. Organizing the book by examining each of seven "sins," such as absent-mindedness and suggestibility, Schacter slowly builds his case that these sometimes enraging bugs are actually side effects of system features we wouldn't want to do without. For example, when we focus our attention on one aspect of our surroundings, we inevitably draw attention away from others:

Consider this scenario: if you were watching a circle of people passing a basketball and someone dressed in a gorilla costume walked through the circle, beat his chest, and exited, of course you would notice him immediately--wouldn't you? [Researchers] filmed such a scene and showed it to people who were asked to track the movement of the ball by counting the number of passes made by one of the teams. Approximately half of the participants failed to notice the gorilla.

Scientists concerned about interesting a general audience would do well to use more gorilla suits. Schacter elegantly weaves this curiosity into his text along with clinical stories and frontline research. Recent advances in brain imaging have boosted his field considerably, and the formerly remote psychological territory has yielded plenty of exciting discoveries. Though some of the practical material seems like reheated common sense (Haunted by a traumatic memory? Talk about it.), it's backed up by solid scientific work. Write a note, tie string around the finger, or hire an assistant for reminders, but by all means remember to pick up a copy of The Seven Sins of Memory. --Rob Lightner

From Library Journal

To Ben Franklin's adage concerning the certainty of death and taxes, one ought, after reading this book, to add memory failures. Schacter (chair, psychology, Harvard Univ.; Searching for Memory), illuminates the curious processes of memory by classifying its malfunctions into seven categories: transience, absent-mindedness, blocking, misattribution, suggestibility, bias, and persistence. Schacter illustrates each of these "sins" with examples of routine misfortunes common to all (misplacing keys, forgetting someone's name) and cases of debilitating memory errors. Though memory failure can amount to little more than a mild annoyance, the consequences of misattribution in eyewitness testimony can be devastating, as can the consequences of suggestibility among pre-school children and among adults with "false memory syndrome." Lest we assume that memory is a badly engineered system, however, Schacter suggests that "the seven sins are by-products of otherwise adaptive features of memory." Drawing upon recent neuroimaging research that allows a glimpse of the brain as it learns and remembers, Schacter guides his readers on a fascinating journey of the human mind. Highly recommended for all libraries. Laurie Bartolini, Illinois State Lib., Springfield
Copyright 2001 Reed Business Information, Inc.

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    4.3 out of 5 stars 332 ratings

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4.3 out of 5 stars
332 global ratings

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Customers say

Customers find the book provides a great deal of information about human memory and appreciate its fascinating therapeutic insights. Moreover, the book is well-written and serves as an excellent resource for those interested in memory problems. However, customers have mixed opinions about its readability, with some finding it an easy read for complicated subjects while others find the writing dull.

AI-generated from the text of customer reviews

37 customers mention "Memory knowledge"30 positive7 negative

Customers appreciate the book's comprehensive coverage of human memory and find it enlightening, particularly for those interested in memory problems.

"...draws on the past to inform the present, preserve elements of present experience for future reference, and allows us to revisit the past at will...." Read more

"...I love the subject of memory - and am always on the lookout for books as interesting as this one. [...]" Read more

"This book is a 206-page plain language overview of the study of memory as of 2001, which some of us remember as the year of the attack on the World..." Read more

"...book is the author's ability to isolate, identify and characterize the 7 sins of memory...." Read more

25 customers mention "Readability"21 positive4 negative

Customers find the book well written and fun to read, with one customer noting it has much to offer.

"...On the other hand, the book has much to offer, including why "...the seven sins are an integral part of the mind's heritage...connected to features..." Read more

"...In a folksy, fun style, he starts out by reviewing the most interesting and pertinent research on the vagaries of memory, including forgetfulness,..." Read more

"...basic overview, with some references to research, it's definitely worth the read." Read more

"...new concepts in Seven Sins, but lots of new details make it a worthwhile read for the depth of information it provides...." Read more

5 customers mention "Therapeutic value"5 positive0 negative

Customers find the book's therapeutic insights fascinating, with one customer highlighting its pioneering work in psychology and another noting its valuable contributions to academic progress.

"...like me who want an overview of the field and a basic understanding of academic progress. It achieves its goal." Read more

"...the 7 sins themselves however and for this alone, this is a valuable contribution. I just didn't need a whole book to tell me about the 7 sins." Read more

"...research on the vagaries of memory, including forgetfulness, suggestibility, blocking, persistence, etc...." Read more

"Such an easy read for some complicated subjects. Schacter is a pioneer in psychology and this book is a very clear understanding and depiction of..." Read more

10 customers mention "Ease of reading"5 positive5 negative

Customers have mixed opinions about the book's readability, with some finding it an easy read that explains complicated subjects, while others find the writing dull.

"...On the whole it was easy read. One does not need a medical or psychology degree to understand the message...." Read more

"I have not finished the book yet as it isn’t an easy read. I would prefer that it had a softer, easy to follow format...." Read more

"Fascinating book! Well documented with lots of research but easy and pleasant to read. I’ve recommended it to many people already." Read more

"...So why am I giving this book a 2? It is because the writing is dry and lengthy...." Read more

Top reviews from the United States

  • Reviewed in the United States on February 17, 2011
    The Seven Sins of Memory
    (How the Mind Forgets and Remembers)
    Daniel L. Schacter
    Chair of Harvard University's Department of Psychology

    Quotes from the book:
    ... memory's malfunctions can be divided into seven fundamental transgressions or "sins," which I call transience, absent-mindedness, blocking, misattribution, suggestibility, bias, and persistence. Just like the ancient seven deadly sins, the memories sins occur frequently in everyday life and can have serious consequences for all of us.

    Transients, absent mindedness, and blocking our sins of omission: we failed to bring to mind a desired fact event or idea. Transience refers to a weakening or loss of memory over time. Absent-mindedness involves a breakdown at the interface between attention and memory.... Blocking, entails a thwarted search for information that we may be desperately trying to retrieve.

    The sin of misattribution involves assigning of memory to a wrong source: mistaking fantasy for reality, or incorrectly remembering that a friend told you a bit of trivia that you actually read about in a newspaper. Misattribution is far more common than most people realize, and has both potentially profound implications in legal settings. The related sin of suggestibility refers to memories that are implanted as a result of leading questions, comments, or suggestions when a person is trying to recall up a past experience. Like misattribution, suggestibility is especially relevant to -- and sometimes can wreck havoc within -- the legal system.

    The sin of bias reflects the powerful influences of our current knowledge and beliefs on how we remember our pasts. We often edit or entirely rewrite our previous experiences -- unknowingly and unconsciously -- in light of what we now know or believe. The result can be a skewed rendering of a specific incident, or even expanded. In our lives, which says more about how we feel now than about how what happened then.

    The seventh sin -- persistence -- entails repeated recall of disturbing information or events that we would prefer to banish from our minds altogether: remembering what we cannot forget, even though we wish that we could.

    People incorrectly claim -- often with great confidence -- having experienced events that have not happened. ... is there a way to tell the difference between true and false memories?

    ... we tend to think of memories as snapshots from family albums that, if stored properly, could be retrieved in precisely the same condition in which they were put away. But we now know that we do not record our experiences the way the camera records them. Our memories work differently. We extract key elements from our experiences and store them. We then re-create or reconstruct our experiences rather than retrieve copies of them. Sometimes, in the process of reconstructing we add on feelings, beliefs, or even knowledge we obtained after the experience. In other words, we bias our memories of the past by attributing to them emotions or knowledge we acquired after the event.

    ... several different types of biases that sometimes skew our memories. For instance "consistency biases" lead us to rewrite our past feelings and beliefs so that they resemble what we feel and believe now. "Egocentric biases," in contrast, reveal that we often remember the past and self-enhancing manner.

    ... misattribution arises because our memory systems encode information selectively and efficiently, rather than indiscriminately storing details, ... bias can facilitate psychological well-being.

    Five major types of biases illustrate the ways in which memory serves its masters.
    Consistency and change biases show how our theories about ourselves can lead us to reconstruct the past as overly similar to, or different from, the present. Hindsight biases reveal that recollections of past events are filtered by current knowledge.
    Egocentric biases illustrate the powerful role of the self in orchestrating perceptions and memories of reality.
    And stereotypical biases demonstrate how generic memories shape interpretation of the world, even when we are unaware of their existence or influence.

    This effects of consistency and change bias are perhaps nowhere more evident than in recollections of close personal relationships. Recall the 1970s Barbara Streisand tune "The Way We Were":
    Memories
    May be beautiful, and yet
    What's too painful to remember
    We simply choose to forget;
    For it's the laughter
    We will remember
    Whenever we remember
    The way we were.

    Such biases can lead to a dangerous downward spiral. The worst your current view of your partner is, the worst your memories are, which only further confirms your negative attitudes.

    Objectively, the couples did not love each other more today than yesterday. But through the subjective lenses of memory, they did.
    When reflecting back on the first 10 years of their marriages, wives showed a change bias: they remembered their initial assessments as worse than they actually were. The bias made their present feelings seem an improvement by comparison, even though the wives actually felt more negatively 10 years into their marriage than they had at the beginning. When they had been married for 20 years and reflected back on their second 10 years of marriage, the women now showed a consistency bias: they mistakenly recalled that feelings from 10 years earlier were similar to their present ones. In reality, however, they felt more negatively after 20 years of marriage then after 10. Both types of bias helped women cope with their marriages. The more women's recollections were bias toward improvement at the 10 year mark, the happier they were with their marriages at the 20 year mark. By the 20 year mark wives who were most satisfied with their marriages showed the least memory bias, whereas those who were least satisfied showed the most biased -- perhaps reflecting ongoing attempts to cope with unhappy present by distorting the past. Memories of "the way we were" are not only influenced by, but also contribute to, "the way we are."

    Judgments about sports events and O.J. Simpson trial illustrated a familiar occurrence in everyday life: once we learn the outcome of an event, we feel as though we always knew what would happen. Called hindsight bias by psychologists, this tendency to see an outcome as inevitable in retrospect is a close cousin of consistency bias: we reconstruct the past to make it consistent with what we know in the present.

    Something similar occurs among courtroom jurors. Suppose that the prosecution introduces evidence from a seemingly incriminating telephone conversation, the defense objects to it, and the judge rules that the evidence is inadmissible. He then sternly instructs the jurors to disregard the evidence in their deliberations. Numerous studies have shown that mock jurors placed in such a situation cannot disregard inadmissible evidence, even in the face of explicit instructions to ignore it: they are more likely to convict then our jurors who never hear the inadmissible evidence. The same holds for incriminating pretrial publicity that jurors are instructed to ignore. Once the evidence enters the memories of jurors, they are biased to feel that they "knew all along" that the defendant was guilty.

    Even though they often seem like our enemies, the seven sins are an integral part of the mind's heritage because they are so closely connected to features of memory which make it work well. The seemingly contradictory relationship between memory's sins and virtues captured the attention of Fanny Price, that heroine of Jane Austen's 19th-century novel Mansfield Park. Admiring a beautiful shrub -- lined walkway that had emerged from a formally rough patch of ground, she recalled what the walkway had looked like years earlier, and wondered whether she would lose this memory in the future. The moment inspired her to contemplate seemingly contradictory properties of memory.

    If any one faculty of our nature may be called more wonderful than the rest, I do think it is memory. There seems something more speakingly incomprehensible in the powers, the failures, than in the qualities of memory, than any other of our intelligences. The memory is sometimes so retentive, so serviceable, so obedient; at others, so bewildered and so weak; and at others again, so tyrannically, so beyond control! We are to be sure a miracle every way -- but our powers of recollecting and forgetting, do seem particularly past finding out.

    The seven sins are not merely nuisances to minimize or avoid. They also illuminate how memory draws on the past to inform the present, preserve elements of present experience for future reference, and allows us to revisit the past at will. Memory's vices are also its virtues, elements of a bridge across time which allows us to link the mind with the world.
    27 people found this helpful
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  • Reviewed in the United States on May 11, 2008
    As a frequent presenter on the subject of memory, there is much to appreciate in this book. I have pulled it off my bookshelf several times since 2001, and it is highlighted and sprinkled with notes to remind me about the author's most intriguing points. Nevertheless, there were several excellent magazine summaries of the book published in 2001 that might well satisfy the reader who wants to know the 7 sins but is not interested in his elaboration. On the other hand, the book has much to offer, including why "...the seven sins are an integral part of the mind's heritage...connected to features of memory which make it work so well." I love the subject of memory - and am always on the lookout for books as interesting as this one. [...]
    2 people found this helpful
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  • Reviewed in the United States on June 17, 2016
    This book is a 206-page plain language overview of the study of memory as of 2001, which some of us remember as the year of the attack on the World Trade Center in New York City. Two things are immediately apparent. First, in the fifteen intervening years between the date of the book’s publication and the present time, there must have been significant advances in this field of study. Second, a subject of this complexity cannot possibly be covered in just 206 pages. The notes and bibliography take up another 49 single-spaced pages. This is memory-lite. But it provides an excellent overview of the work that is being done in attempts to understand the workings of the brain and its memory function.

    The author is well-qualified. He is chair of Harvard University’s Department of Psychology. At the outset, he states that “the human brain is perhaps the most complex object in the entire universe, consisting of some one hundred billion nerve cells or neurons and an even larger number of connections or synapses between them.” One hundred billion anythings is difficult to imagine, much less understand.

    Professor Schacter approaches his task like a teacher. He focuses on seven problems with memory that have undoubtedly been experienced by the average reader: Transience (fading with time) – Absent-mindedness – Blocking (it’s on the tip-of-my tongue) – Misattribution (where did I hear it?) – Suggestibility – Bias – Persistence. For each of these problems, he gives understandable examples. In the final chapter, the problems are discussed as a group, and the author states the opinion that these problems are a small price to pay for a memory capability that performs extraordinarily well.

    In the early part of the book, there are references to specific functions of the various lobes of the brain and how those lobes may affect the processes of memory. As the discussion moves on to the rest of the “sins,” there are fewer references to objective scientific data, and more references to hypotheses and activity testing of various types. Professor Schacter does a thorough job of referencing the works of other psychologists, and summarizing their opinions.

    It is an informative book, intended for non-technical people like me who want an overview of the field and a basic understanding of academic progress. It achieves its goal.
    71 people found this helpful
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Top reviews from other countries

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  • Giovanni Bussolati
    4.0 out of 5 stars I sette "peccati " della memoria
    Reviewed in Italy on March 31, 2020
    Documentato e non banale, profondo ma non noioso. E da una speranza a chi perde la memoria ( o parte di essa)
    Report
  • ふつうのひと
    5.0 out of 5 stars 英語版と日本語版の表面的な比較
    Reviewed in Japan on September 18, 2002
    私は日本語版と英語版を読み比べてみました.
    そこで気づいた表面的なことをレビューします.
    ①エッセイ調の軽妙な文体なので飽きずに楽しく読めます.
    科学論文の文体ではありません.
    ただ,逆にそのエッセイ調の文体(ちょっとしたレトリックなど)につまずいたということもありました.(もちろん読めないほどではありません).
    ②文章中には実験や過去の出来事なんかが多数紹介されていますが,日本語版にはその出典がかかれていません.
    英語版では巻末に出典がのっています(文章中での,Schacter,D.L.(1999)というような表記はありませんよ)
  • tanteolga
    4.0 out of 5 stars Immer noch aktuell
    Reviewed in Germany on January 2, 2017
    In den letzten Jahren sind einige Bücher über das Gedächtnis und seine Probleme erschienen. Eines der neuesten ist das Buch von Julia Shaw, The Memory Illusion (deutsch Das trügerische Gedächtnis). Da ist ein Rückblick auf dieses bereits 2001 erschienene Buch von Schacter interessant. Beide, Schacter und Shaw, haben die Absicht, populärwissenschaftlich zu sein. Das ist zweifellos Frau Shaw weitaus besser gelungen. Ihre Thematik, die enger ist, als die von Schacter, nämlich ausgesprochene Gedächtnisverfälschungen, erregt vor allem im Zusammenhang mit forensischen Fragestellungen viele Gemüter, und ihre Darstellung ist (fast) immer relativ leicht lesbar.
    Schacter zeigt bereits in seiner Einführung (die auch bei ihm wirklich leicht verstehbar ist), dass er nicht in erster Linie ein leicht verständliches Buch über ein gesellschaftlich wichtiges Thema schreiben will. Schacter will ein allgemein interessierendes Thema mit der Systematik des Wissenschaftlers angehen. So kommt er zu seinen sieben Sünden, sieben ursächlich unterschiedliche Probleme, die jeder Mensch mit einem gesunden Gedächtnis in unterschiedlichem Maße an sich selbst erfährt. Dabei geht es keineswegs um Krankhaftes.
    Als deutschsprachiger Rezensent habe ich bereits Probleme, seine sieben Sünden in gleichwertige deutsche Ausdrücke zu übersetzen. Deshalb nenne ich jeweils auch die englische Formulierung. Es sind: Transience (Vergänglichkeit), Absent-Mindedness (Unkonzentriertheit, Gedankenlosigkeit), Blocking (Blockierung), Misattribution (Falschzuordnung), Suggestibility (Empfänglichkeit für Suggestionen), Bias (Vorurteil) und Persistence (Hartnäckigkeit).
    Die deutschen Übersetzungen sind unzureichend. Sie geben wenig Auskunft über das, was einen in den jeweils einer seiner Sünden zugeordneten sieben Kapiteln erwartet. Denn jedes dieser Kapitel ist eine knapp gefasste Übersicht, über das, was uns die Wissenschaft zu dem jeweiligen Schwachpunkt unseres Gedächtnisses lehren kann. Dabei macht Schacter wenig Kompromisse bei seinen Aussagen: Auch wenn er versucht, das Fachchinesich zu vermeiden, ist er anspruchsvoll und verlangt von seinen Lesern ständiges aktives Mitdenken. Als echter Wissenschaftler ist er auch sehr vorsichtig. Wo andere bereits in Hinsicht auf die hohe Wahrscheinlichkeit ihrer Aussagen diese im Indikativ formulieren würden (das und das ist so und so), schreibt Schacter immer noch im Konjunktiv (das und das könnte so und so sein).
    Wer sich aber auf Schacter und die von ihm erwartete Lese- oder besser Arbeits-Weise einlässt, wird belohnt. Man erhält nicht nur eine Übersicht über alle möglichen Probleme, die das Gedächtnis uns bereitet, sondern auch Hinweise, wie man damit besser umgehen kann. Selbstverständlich kann ein vor 15 Jahren erschienenes Buch die in der Zwischenzeit hinzugekommenen wissenschaftlichen Ergebnisse nicht enthalten. Doch die Bedeutung dieses Buchs liegt in der zugrunde liegenden Systematik, und die veraltet nicht so schnell.
    Natürlich sind auch die von Frau Shaw behandelten Gedächtnisverfälschungen in Schacters Buch enthalten, und sie sind im ganzen Buch verteilt, weil sie keineswegs auf nur eine seiner sieben Sünden zurückzuführen sind.
    Dass Schacter nicht mit den Scheuklappen des Nur-Wissenschaftlers denkt, erkennt man an Exkursen auf philophischem oder gesellschaftlichem Gebiet, aber vor allem an dem abschließenden Kapitel, in dem Schacter klarstellt, dass hinter seiner sieben Sünden eigentlich sieben Tugenden stehen: Alle die von ihm ausgebreiteten Schwachpunkte haben einen Sinn, und er kann uns überzeugen, dass wir in ein entsetzliches Chaos
    kämen, wenn das Gedächtnis ohne diese "Sünden" in oberflächlicher Sicht "perfekt" wäre.
  • P.R.Ravindran
    5.0 out of 5 stars Studies
    Reviewed in India on January 15, 2021
    Good
  • mary O
    5.0 out of 5 stars 7 sins of memory
    Reviewed in the United Kingdom on September 5, 2018
    Very good read

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