When I purchased this book I expected it to be good. Everything Kim Garst does is quality work. I expected to weed through some of my insecurities regarding how much of my own personality is too much in my business. I wanted to establish some boundaries. I wanted to know what kind of hot topics are okay, and which ones should I avoid. Honestly, I probably really wanted her to just tell me what to say. Which in reality wouldn’t be very authenticate, but I didn’t realize that at the time. What I didn’t expect was to revamp so much of my company structure and the extraordinary results that were seen by the small changes I made in just two days.
I didn’t just read her book. If she asked a question, I thought about it, I did the work required, and I answered it honestly. I have struggled to create a mission statement from day one that sounded like what I wanted my company to actually look like in practice. I could always tell you in detail what we were NOT, but I never had a good answer for who we were.
By applying the principals presented by Kim in “Will the Real You Please Stand Up” I have:
1. Created a mission statement that represents our true values;
2. Established guidelines that can be easily applied by any employee to determine if an action is suitable for our company before the action is taken;
3. Defined practices that may not be “wrong” or “bad,” but don’t fall in line with who we are;
4. Developed training materials, so that employees are equipped to handle situations based on #3 in a way that is respectful;
5. Developed procedural policies to engage in social media more often and more effectively in significantly less time;
6. Finally completed our entire Facebook About information; and
7. LAST BUT BY NO MEANS LEAST: Increased traffic by leaps and bounds via Facebook.
I am sure that we will see the same amazing results on other social media sites. I chose to focus on Facebook first, because I am most comfortable with that platform. Even so, the changes made to Facebook have already naturally bled over to Twitter and Pinterest. Over the weekend I received so many Twitter messages I had to take some time out on Sunday to get a handle on it.
I highly recommend “Will the Real You Please Stand Up.” I truly believe that it will not only help your business interactions, but it will also help you find yourself personally as well. What was becoming a weight to me is now a real joy to jump into every morning. I no longer hit the snooze. I am awake before the alarm goes off and ready to get to work.
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About the author
A guide for mastering social media and being a good person!
Way to go, Kim! This book is not just a must-read for anyone involved in the world of Social Media, but it should be a requirement for anyone in business, especially entrepreneurs and dotcomers. Kim is the epitome of authenticity and her book is written in such an accessible and honest tone, that if you are not being authentic in your own life- business or professional- this book will make the pit of your stomach turn-causing you to re-evaluate all that you stand for. I follow Kim on her various social media channels and can vouch that she practices what she preaches. This book offers easy to understand guidelines for building a strong and authentic brand. Kim offers great examples of Brands who are doing it right and those who do not. She also repeats the basics over and over again so you will not forget them. Engagement, Engagement, Engagement! Funny, how many people I see doing social without engagement. Each chapter is concluded with a exercise to help the reader put the information into practice. There are so many quotable lines in this book that mine looks like my college textbooks, full of scribbles and highlights. As mentioned before, this book is way more than a guide on how to excel in Social Media. It is a guide for being a good person and living a good life. Thanks again for sharing your wisdom and great attitude!
Top reviews from the United States
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- Reviewed in the United States on January 19, 2015
- Reviewed in the United States on February 11, 2015
Way to go, Kim! This book is not just a must-read for anyone involved in the world of Social Media, but it should be a requirement for anyone in business, especially entrepreneurs and dotcomers. Kim is the epitome of authenticity and her book is written in such an accessible and honest tone, that if you are not being authentic in your own life- business or professional- this book will make the pit of your stomach turn-causing you to re-evaluate all that you stand for. I follow Kim on her various social media channels and can vouch that she practices what she preaches. This book offers easy to understand guidelines for building a strong and authentic brand. Kim offers great examples of Brands who are doing it right and those who do not. She also repeats the basics over and over again so you will not forget them. Engagement, Engagement, Engagement! Funny, how many people I see doing social without engagement. Each chapter is concluded with a exercise to help the reader put the information into practice. There are so many quotable lines in this book that mine looks like my college textbooks, full of scribbles and highlights. As mentioned before, this book is way more than a guide on how to excel in Social Media. It is a guide for being a good person and living a good life. Thanks again for sharing your wisdom and great attitude!
A guide for mastering social media and being a good person!
Reviewed in the United States on February 11, 2015
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Top reviews from other countries
- Amazon CustomerReviewed in Canada on January 13, 2015
A must read for both seasoned marketers & newbies to the industry
- Miss Pauline LawReviewed in the United Kingdom on June 26, 2015
Great book but a great Author
