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Sprint: O método usado no Google para testar e aplicar novas ideias em apenas cinco dias (Portuguese Edition) Kindle Edition

Portuguese Edition by Jake Knapp (Author), John Zeratsky (Author), Braden Kowitz (Author), Format: Kindle Edition
4.6 4.6 out of 5 stars 1,451 ratings
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Como inovar? Por onde começar? Como formar uma boa equipe? Que forma terá uma ideia quando for colocada em prática? São muitas as perguntas que martelam na cabeça de quem precisa tirar ideias do papel, mas já existe um caminho infalível para responder a todas elas rapidamente: o sprint.

Método criado pelo designer Jake Knapp no período em que ele trabalhava no Google, era usado para tudo na empresa, do aperfeiçoamento do mecanismo de buscas ao Google Hangouts, com o foco em desenvolver e testar ideias em apenas cinco dias. Knapp se juntou mais tarde a Braden Kowitz e John Zeratsky no Google Ventures, braço da companhia dedicado ao investimento em novos negócios, e juntos eles conduziram e completaram mais de cem sprints em empresas de telefonia, e-commerce, saúde, finanças e muito mais.

Sprint serve para equipes de todos os tamanhos, de pequenas startups até os maiores conglomerados, e pode ser aplicado por qualquer um que tenha uma grande oportunidade, problema ou ideia e precise começar a trabalhar já.

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  1. Print length
    304 pages
  2. Language
    Portuguese
  3. Sticky notes
    On Kindle Scribe
  4. Publisher
    Intrínseca
  5. Publication date
    April 4, 2017
  6. Reading age
    16 years and up
  7. File size
    15870 KB
  8. Page Flip
    Enabled
  9. Word Wise
    Not Enabled
  10. Enhanced typesetting
    Enabled
  11. See all details
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  1. A quais questões queremos responder nesse sprint? Para alcançar nosso objetivo de longo prazo, o que precisa acontecer? Imaginem que possamos viajar para o futuro e vejamos que nosso projeto fracassou. O que pode ter causado isso?
    Highlighted by 1,655 Kindle readers
  2. Descobrimos que o tamanho ideal para a equipe em um sprint é de sete pessoas ou menos.
    Highlighted by 1,529 Kindle readers
  3. Se quiser montar a equipe perfeita para um sprint, primeiro vai precisar de um Danny Ocean: alguém com autoridade para tomar decisões. Essa pessoa é o Definidor, um papel tão importante que o escrevemos com inicial maiúscula. O Definidor é quem oficialmente toma as decisões no projeto.
    Highlighted by 1,423 Kindle readers
  4. Após definir um objetivo de longo prazo, escreva-o no topo do quadro branco. O objetivo vai permanecer lá no decorrer do sprint como um farol para manter todos na mesma direção.
    Highlighted by 1,043 Kindle readers
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Product details

  • ASIN ‏ : ‎ B06XPPS4JW
  • Publisher ‏ : ‎ Intrínseca (April 4, 2017)
  • Publication date ‏ : ‎ April 4, 2017
  • Language ‏ : ‎ Portuguese
  • File size ‏ : ‎ 15870 KB
  • Text-to-Speech ‏ : ‎ Enabled
  • Screen Reader ‏ : ‎ Supported
  • Enhanced typesetting ‏ : ‎ Enabled
  • Word Wise ‏ : ‎ Not Enabled
  • Sticky notes ‏ : ‎ On Kindle Scribe
  • Print length ‏ : ‎ 304 pages
  • Customer Reviews:
    4.6 4.6 out of 5 stars 1,451 ratings

About the authors

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  1. John Zeratsky

    John Zeratsky

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    Full content visible, double tap to read brief content.

    John Zeratsky is the bestselling author of Sprint: How to Solve Big Problems and Test New Ideas in Just Five Days and Make Time: How to Focus on What Matters Every Day.

    John’s writing has been published by The Wall Street Journal, TIME, Harvard Business Review, Wired, Fast Company, and many other publications. He has appeared on stage nearly 200 times, including at Netflix, IDEO, McKinsey, the Code Conference, and The London School of Economics.

    For nearly 15 years, John was a designer for technology companies. At Google Ventures (GV), he helped develop the design sprint process and worked with close to 200 startups, including Uber, Slack, 23andMe, Flatiron Health, Blue Bottle Coffee, and Nest. He was also GV’s in-house copywriter, editor, and content strategist; he created and edited the GV Library, which has reached millions of readers since 2012. Previously, John was a designer​ at YouTube and Google, and an early employee at FeedBurner, which Google acquired in 2007.

    John studied journalism at the University of Wisconsin and graduated with a Bachelor of Science degree from the UW School of Human Ecology, where he’s now an advisor to the Dean and faculty.

    Originally from small-town Wisconsin, John and his wife Michelle have lived in Chicago and San Francisco. They spent 18 months traveling in Central America aboard their sailboat Pineapple before moving to Milwaukee in 2019.

    See more on the author's page
  2. Jake Knapp

    Jake Knapp

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    Full content visible, double tap to read brief content.

    Jake Knapp is the author of "Make Time" and the New York Times bestseller "Sprint".

    Jake spent ten years at Google and Google Ventures, where he created the design sprint. He has coached over 150 companies on the process, including teams at Slack, Uber, the New York Times, and LEGO. He lives in San Francisco with his wife and sons.

    See more on the author's page
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Customer reviews

4.6 out of 5 stars
4.6 out of 5
1,451 global ratings

Top reviews from the United States

Claudio Nasajon
5.0 out of 5 stars Sensacional!
Reviewed in the United States on September 21, 2018
Verified Purchase
Livro ao mesmo tempo prático e gostoso de ler. Apreciei cada momento e passei a usá-lo como “guia de operações” no meu dia a dia empresarial. Obrigado aos autores pôr compartilhar o conhecimento.
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Alexandre Oka
4.0 out of 5 stars Perfect guide to Design sprint
Reviewed in the United States on April 30, 2019
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I highly recommend this book for everyone who heard of Design Sprint or wishes to try a new way to solve problems saving time and money.
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Top reviews from other countries

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Celia Linsingen
5.0 out of 5 stars Ágil, prático: método Google para testar ideias.
Reviewed in Brazil on September 22, 2022
Verified Purchase
The media could not be loaded.
 Inteligente e muito simples, o Design Sprint, ferramenta ágil desenvolvida pelos autores é apresentada no livro de forma muito didática. Muitos exemplos, linguagem leve sem qualquer excesso tornam a leitura rápida e fácil de entender. Saí de cada capítulo cada vez mais convencida de sua efetividade.
Indispensável para quem se envolve com a geração, desenvolvimento e validação de ideias, hipóteses, produtos, serviços...
26 people found this helpful
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Cliente Kindle
5.0 out of 5 stars Didático - Prático - Objetivo
Reviewed in Brazil on February 9, 2020
Verified Purchase
Leitura extremamente simples, consegui terminar grande parte da leitura em apenas um dia. Levei dois dias para concluir a leitura e claro absorver grandes conceitos e aplicá-los mesmo que inicialmente de forma individual.

Para quem trabalha com Projetos ou Times é uma excelente opção de leitura, vai proporcionar grandes insights, talvez o motive a realizar seu primeiro SPRINT - talvez seja o que você precise para formular ou mudar algo em qualquer ramo de atividade.

Leitura Fácil.
Exemplos reais e práticos.

Você indica esse livro: Sim.
Você vai aplicar algum conceito do livro no seu dia a dia: Com toda certeza.

Cinco dias para realizar um SPRINT gera mais valor e resultados que achamos. Talvez, você mude até a cultura do time "naturalmente" após o primeiro. Fica a Dica!

Boa Leitura!
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Amanda Swarça
5.0 out of 5 stars Leitura necessária!
Reviewed in Brazil on October 9, 2023
Verified Purchase
Recomendo a todos que buscam formas de co-criar soluções inovadoras e construtivas para todas as áreas da vida.
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Cliente Kindle
5.0 out of 5 stars Cativante
Reviewed in Brazil on October 30, 2023
Verified Purchase
Gostei muito deste livro, super aplicável no dia a dia
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Marcella
5.0 out of 5 stars Satisfeita
Reviewed in Brazil on October 23, 2023
Verified Purchase
Liberado imediatamente. Excelente conteúdo
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